Vlogger Job Description, Skills, and Salary
Get to know about the duties, responsibilities, qualifications, and skills requirements of a Vlogger. Feel free to use our Vlogger job description template to produce your own. We also provide you with information about the salary you can earn as a Vlogger.
Who is a Vlogger?
Vlogging is a subcategory of blogging that focuses on the use of video to communicate with an audience. Vlogs are typically composed of images, video clips, text, and other types of content. You can edit together multiple shots you’ve taken or record an entire vlog in one go. Depending on the look and purpose of your vlog, you may wish to use video editing and videography skills to create higher-quality videos.
Vlogging is a form of blogging that utilizes video. A blog is any web page that is regularly updated with discrete entries. These entries are frequently delivered to a viewer who has subscribed to the blog and reads it through a third-party interface, or RSS aggregator, rather than visiting the website directly. A reader can use an RSS aggregator to combine multiple blogs into a single personalized web page.
A vlog is a blog that primarily uses video to convey its insight or message. Although there are few vlogs at the moment, many trend watchers believe it is only a matter of time before the rich, personal medium of the video begins to supplant static text and images. Another factor that will enable widespread video distribution is the widespread adoption of broadband technology and the declining cost of bandwidth.
RSS enclosures enable a blogger to include media in a blog post and have it distributed to the blog’s subscribers’ aggregators. This is most frequently used to distribute images in conjunction with text, but it can also be used to distribute video in conjunction with text and images. With the introduction of the video iPod in 2005, a convenient and popular mobile medium for video was created, paving the way for the vlog era. While a viewer of a vlog stream may be compared to a television viewer, the content creation is highly distributed rather than centralized, and the viewer would have access to thousands, if not millions, of channels rather than a few dozen or hundreds.
One of the primary issues with vlogging is the lack of a unified standard for metadata or the process of labeling videos with information about their content. Search engine technology is not yet advanced enough for a search engine “spider” to monitor a blog, determine its content, and index it appropriately. Something along these lines may need to occur before vlogging becomes mainstream. Tags are one possibility, but they require additional effort.
A vlogger is someone who regularly updates their blog with embedded videos in addition to or in place of text and other content. Some vloggers post videos in which they appear or were recorded independently, while others focus on a particular genre, such as humor, science, or sports. The distribution of vlog (video blog) updates is frequently facilitated by an RSS feed, which is occasionally referred to as a vidcast or vodcast.
Numerous vloggers upload videos directly to their vlogs via YouTube, which has grown to become the world’s most popular video hosting site, with over 70 million unique monthly users. Vlogs are frequently created with Joomla, WordPress, Blogger, and other Web 2.0 tools that allow for the easy posting and embedding of videos via a content management system (CMS). The growth in popularity of vlogs has also been aided by the development of digital recording capabilities on mobile phones, which enable vloggers to upload videos shot on their phones directly to the web.
Josh Wolf, an independent journalist, and vlogger made headlines in 2006 when he was arrested for refusing to turn over a video he shot during the Group of 8 (G8) protest, which included footage of a burning police car in San Francisco’s Mission District. Wolf conducted media interviews while incarcerated at The Federal Correctional Institution (FCI) in Dublin to discuss the disparity between the free speech rights of mainstream journalists and those of independent or citizen journalists and bloggers.
The popularity of viral videos has prompted many bloggers and corporate websites to begin vlogging to increase traffic to their websites. Simply posting a viral video before or during its peak of popularity and ensuring that it appears in a search engine can result in an increase of several thousand hits to a website. Vloggers who wish to increase traffic to their website will occasionally upload their videos to other video sharing sites, such as YouTube, and include a caption directing viewers to their website “to see more videos like these.”
Vlogging has a variety of advantages, including the following:
- The capacity for the exchange of stories and information
As a vlogger, you can share your own or other people’s stories with anyone who cares to watch. Vlogging can provide an opportunity for you to discuss interesting topics and connect with others. Additionally, you can use it to educate others or host panels to facilitate discussion on specific topics of your choosing.
- Possibility of expanded career opportunities
There are frequently lucrative career opportunities for popular and talented vloggers. You may be able to earn money from your vlogs if you build a sizable following. Additionally, having the ability to successfully vlog may appeal to employers looking to hire someone with video editing and project management skills.
- Possibility of establishing a creative platform
Vlogging can be an excellent medium for self-expression. If your strengths are in video production and you enjoy creating video content, vlogging can serve as a creative outlet. Developing your creative abilities may benefit you in your current job, as it may enable you to develop more innovative solutions and methods for your work.
When vlogging, several pieces of equipment may be necessary:
- Camera
A high-quality camera can help ensure that your videos are clear and professional, thereby increasing your vlogger credibility and user experience. Consider purchasing a tripod along with the camera to ensure a stable stand that can be adjusted according to the location of the shoot.
- Lighting
You may wish to invest in specialized lighting that you can mount above or behind the camera to ensure that your video is sufficiently bright to view what you intend to show. If possible, locate your recording area in an area with natural lighting to avoid the expense of additional equipment.
- Video editing software
Once you’ve uploaded a video to your device, you’ll frequently need to edit it for sound, cut scenes, or to adjust the video settings. Consider your specific requirements, as different video editing software may have varying features.
- Microphone
Because the primary purpose of your vlog is to communicate with your audience, a high-quality microphone can ensure that they hear what you say. Although some cameras and phones include microphones, you can frequently enhance the sound by placing a microphone closer to you.
Vlogger Job Description
Below are the Vlogger job description examples you can use to develop your resume or write a Vlogger job description for your employee. Employers can also use it to sieve out job seekers when choosing candidates for interviews.
The duties and responsibilities of a Vlogger include the following:
- Meeting with company executives to discuss pertinent issues.
- Carrying out research.
- Writing scripts for video blogs.
- Producing video blogs by filming, editing, and producing video blogs.
- Updating the host site’s video blogs.
- Participating in Q&A sessions.
- Participating in interviews with Vloggers.
- Analyzing video blog views and audience comments.
- Sensitizing the public via social media.
- Editing footage to produce videos that are consistent, refined, and brand-appropriate.
- Producing and releasing a public video
- Notifying subscribers of anticipated upload delays.
- Incentivizing subscribers to purchase channel memberships.
- Providing exclusive content to channel subscribers.
- Participating in relevant YouTube workshops.
- Interviewing prominent YouTubers online and collaborating with other successful vloggers
- Conducting extensive research before filming content
- Participating actively in Q&A sessions and live sessions
- Conceptualizing and writing engrossing scripts
- Uploading videos to a YouTube channel and a website that serves as a host
- Examining user interaction and comments
- Increasing awareness through the use of socially relevant topics
- Producing entertaining videos on subjects such as A day in the life of a vlogger, Random facts about me, and Behind the scenes
- Assuring high-quality video blogs
- Experimenting with various vlogging styles
- Keeping an eye on the video’s view count and subscriber count
Qualifications
- A high school diploma or a GED is required.
- Filmmaking and editing experience.
- Possess an understanding of contemporary filmmaking and editing techniques.
- Naturally endowed with charisma.
- Storytelling and filmmaking are two of my passions.
- Current events knowledge.
- Possess the ability to write scripts.
- Excellent communication abilities.
- Possess an understanding of social media marketing techniques.
Essential Skills
These are just a few of the fundamental skills that beginners should possess. While some experienced individuals may already be aware of these, they serve as a good reminder.
- Communication skills
When vlogging, you should be able to communicate your message to your audience clearly and concisely. You must develop the ability to communicate effectively to accomplish your objectives and fulfill the reason for your actions. Learning communication strategies will go a long way toward assisting you. However, because vlogs are typically authentic and entertaining, you shouldn’t be overly concerned with your grammar and pronunciation. Your English is sufficient. However, you can always practice as frequently as possible if you wish to improve. What matters is that you can communicate the message in a way that people understand..)
- Research skills
When conducting research for your content, you must be willing to conduct surveys and communicate with your target audience, whether they are clients, followers, or friends. Inquire about their interest in the subject you wish to cover in your vlogs. Determine your target audience’s pain points and consider how you can alleviate them. Solving their problems would be ideal. Examine their shared interests. Discover where they congregate. Gather as much information as possible before developing your ideas and strategies. Conducting deliberate research for your vlogs will not only benefit you but will also be beneficial and engaging for your audience.
- Video Editing skills
Given the visual nature of vlogs, video editing is a critical factor to consider when getting started. As a beginner, you may wish to hire an experienced or professional video editor to do it for you, but learning to do it yourself has several advantages. While traveling, you can quickly add clips, change the effects, or perform a quick edit! The possibilities are endless, and if you learn the skill, you will also save a lot of money. Consider how your favorite YouTube vloggers use b-rolls, music, sound effects, transitions, and cutting scenes. Once you’re familiar with these techniques, you’ll quickly attract more viewers and potential customers!
How to Become a Vlogger
Consider the following four steps to get started with vlogging:
- Decide on a topic for your vlog
The first step in vlogging is to decide on a topic for your vlog. You can choose to vlog about a single subject, such as gardening in the state of Florida, or you can vlog about a variety of subjects and their impact on various people and places. Choosing a topic for your vlog can assist you in preparing for the process of identifying your target audience, purchasing the appropriate equipment for your vlogging needs, and planning future content creation.
- Identify your intended audience
Once you’ve decided on a topic for your video content, you can narrow down your target audience. This enables you to make decisions about when to post content, how to advertise your vlogs, and how to grow your following. Identifying your target audience can also assist you in developing content creation plans and preparing for the type of response, interaction, and engagement that your vlogs may generate.
For example, if you decide to vlog about your life as a preschool teacher, you may discover that your primary audience is comprised of other preschool teachers and college students pursuing degrees in early childhood education. This information may help you determine that these viewers typically discover and watch your content after the workday is over and that they particularly enjoy your videos about overcoming school-related obstacles. You can use this information to continue creating similar content and posting it at roughly the same time.
- Determine the purpose of your vlog.
Another critical aspect of vlogging is determining the purpose of your vlog. This can assist you in developing a detailed plan for achieving your vlog objectives and achieving success as a vlogger.
For instance, if you’re interested in eventually earning an income from vlogging to support yourself financially, you could create a plan to guide you there. This may include specifics such as how you wish to solicit advertisements for inclusion in your vlogs. If you’re simply interested in raising awareness about a particular subject through vlogging, you could set a goal of increasing your vlog views as your following grows.
Where to Work as a Vlogger
Vloggers might work for a video blog site or contribute their content to paid channels.
Vlogger Salary Scale
In the United States, the national average salary for a Vlogger is $33,453 per year.