Crazy Idea That Made One Student A Millionaire
The idea that will make you a millionaire may look crazy to others.
I mentioned in my previous article all giant companies started with idea. If you are aware of this, you will not allow any idea that comes to your mind to pass unprocessed. Because you don’t know the idea that will turn out to be a gold mine, you need to guard every idea that comes to your mind jealously.
I want to share with you this idea that made a million dollar for a student. Possibly you have heard about The Million Dollar Homepage. This was the idea conceived by Alex Tew when he was trying to raise money for his University education. As the saying goes, necessity is the mother of invention. At times when one is faced with a challenge, the idea that will bring solution will just come from nowhere. I believe this was what happened to Alex Tew.
What is The Million Dollar Homepage?
The Million Dollar Homepage is that idea of marketing pixels in a home page containing one million pixels. The homepage was arranged in 1,000 by 1,000 pixel grids. The pixels were sold out to companies that wanted to market their services or products in 10 by 10 blocks. The buyers of these pixels provided images to be displayed while the image would be linked to their websites. Each pixel was sold for $1. That means each sale generated $100.
Marketing Strategy
One will wonder how a boy having no money will be able to market this type of idea that is entire new. The marketing started with the word of mouth among friends and colleagues. Through this, he was able to make the first sale of 400 pixels to one of his friend at a sum of $400.
After the sale of the first $1,000, Alex Tew was able to attract the attention of BBC and The Register. As a result of the popularity that idea received, he was able to auction the last 1,000 pixels on eBay. These were sold for $38,100. Therefore, the total revenue from that idea was $1,037,100.
Lessons
- Within every challenge lies an idea that will provide solution.
- Idea that will make you a millionaire needs not to be popular.
- You may not have the physical cash to pursue that idea. With determination and doggedness, the idea will become a reality.
Read Also: How To Become a Millionaire